ThonRightsThon Rights/Atlas/Malaysia/Sync
Malaysia outline
Sync & advertising music in Malaysia
Ads need sync + master clearance — deal-based. MACP public-performance membership does not replace a sync licence for a commercial.
Three things to remember
- Number / status: Sync quotes are negotiated. Thon checklist only until we publish verified agency playbooks.
- Who to pay: Publishers / MACP members · Labels / master owners. Keep the invoice / licence in the premises’ name and address.
- Not this: A final invoice from Thon · legal advice · collecting for CMOs. Verify before you wire.
Know the number · 2026-08-10
No public tariff yet — Sync quotes are negotiated. Thon checklist only until we publish verified agency playbooks.
Who to pay
- Publishers / MACP members — Composition sync
- Labels / master owners — Recording use
Proof — what to keep
- Sync licence
- Master licence
- Territory/media exhibits
Legal basis
- Copyright Act 1987
- Contract
Sync ≠ MACP café fee
Paying MACP+PPM+RPM for a store does not clear a national ad.
Agency trail
Keep licences with the campaign archive.